Properties are dynamic financial assets
We provide tools to perform financial analyses leading to more informed decisions.
The HomeRun IQ Story
HomeRun IQ grew out of a simple but powerful realization that the biggest financial asset class is treated as static and unchanging. Too often properties are viewed reactively addressing critical needs too late.
Capital reserves, upgrades, major repairs, and maintenance are all investments in properties but are frequently treated as a cost to be avoided. This hurts the property value, creates problems, and costs more long term.
As a result, we’ve created a financial platform that empowers providers to better serve managers, boards, and owners. Our cloud-based system is powerful, yet easy to understand. It provides clear insights and decisions without guesswork.
By treating the property as a dynamic asset, we can identify plans that reduce total costs, improve overall property financials and mitigate risks.
Our team has great industry and technology experience
Founder & CEO
Marc is a seasoned Silicon Valley executive delivering innovative solutions in complex markets for more than 20 years across industry-leading companies. In real estate, he is a member of CAI’s Think Tank and a number of task forces shaping policy, industry standards and best practices. Marc holds an MBA from the MIT Sloan School, MS in Mechanical Engineering from MIT and a BS in Mechanical Engineering from the University of Michigan.
Co-Founder & CTO
Ron brings over 25 years of software development expertise creating industry-leading products for companies such as Apple and American Express. He develops complex systems with global reach coalescing various aspects of computer science, such as AI and computer imaging. An MIT alumnus, Ron thrives in startups and applying emerging technologies at enterprise scale to create industry-defining solutions.
- Consumer + Enterprise Services
- American Express
Co-Founder & CPO
Zach brings a wealth of knowledge across real estate and technology. He has a unique background including both commercial real estate finance and financial risk management. Furthermore, Zach has strong product management experience in early stage technology focused companies. He specializes in the user research, product experience and rapid development. He holds a degree in management and business from Dickinson College.
- Product Management
- Real Estate
- Newmark Knight Frank
- Alchemist Accelerator
Key advisors guiding our success
Natalie is CEO of AssetMark, a publicly-traded company providing an asset management platform for financial advisors. Previously she led marketing for First Eagle Investment Management and product management for Pershing. She spent several years at Charles Schwab in product, marketing and strategy roles. Natalie has been featured in FundFire, ThinkAdvisor, FA Magazine, Financial Advisor IQ and Benzinga. She holds an MBA from UCLA’s Anderson School of Management and a BA from the University of California, Berkeley.
- Asset Management
- Charles Schwab
- Pershing-BNY Mellon
- First Eagle
Patrick is COO & Co-Founder of BlueTape, a payment and financing platform for the construction industry. He has spent more than 20 years developing technology products in the finance industry with companies such as Wells Fargo and J.P. Morgan and was one of the early employees of Lending Club. Patrick has also served as an advisor for several start-ups. He holds an MBA in Finance and Strategy from The Wharton School of the University of Pennsylvania. He also has a BS in Mathematics with Computer Science from MIT.
- Fintech + Technology Investments
- Goldman Sachs
- J.P. Morgan
- Wells Fargo
- Lending Club
Finance & Accounting
David is a seasoned executive focused on transforming the finances, developing sophisticated financial planning and analysis practices for early-stage businesses. His over 20 years of experience span Corporate Finance, Investor Relations, Investment Banking and Public Accounting. As a Chief Financial Officer with Propeller Industries, David leads client teams across several industries, including technology, consumer products, e-commerce, education, and healthcare.
- Real Estate Finance
- Price Waterhouse Coopers
- J.P. Morgan
- Propeller Industries
- The Gap
HOA Legal Expert
Mike has over 35 years of community association legal experience and represented hundreds of HOAs. He has won precedent-setting cases that established critical law regarding the rights of homeowners associations and their members. He was previously president of the San Francisco Bay Area Central Chapter of the Community Association Institute and board of directors of this nationwide group. Mike is recognized in the field for lecturing and writing extensively for this industry.
- Real Estate Statutes
Sales & Marketing
Peter has over a decade of experience in corporate and residential real estate, finance and operations. He is an analytical, strategic product leader with deep software engineering experience and an MBA from MIT in product development. He has extensive experience planning, positioning, and delivering a wide range of services. He excels in recognizing market needs and driving the go-to-market pipeline. Peter’s expertise includes product positioning, communicating benefits, and optimizing channels.
- Commercial Real Estate
- Cushman & Wakefield
James is Chief Product Officer at Spendesk, a spend management solution for finance teams. James previously worked in Product at Slack and led the growth of Microsoft Outlook Mobile users from less than 1 million to 54 million mobile active users. This product was acknowledged in the media as the best email, calendar app on iOS and Android. Through his deep focus on developing customer empathy, he has a proven track record for rapidly building scalable, high-value products, and business growth.
- Product Development
Alison has over 20 years of experience as a serial entrepreneur, executive, strategy consultant, and lecturer with expertise in building ventures. She has founded, built, and sold businesses in a range of industries including technology and professional services. She is the host of the popular podcast, “The Unapologetic Capitalist” which focuses on building value in ventures at any stage. Ms. Gerlach earned an MBA from MITs Sloan School of Management. She earned her BA in economics and mathematics from Cornell University.
- Market Development
- Serial Entrepreneur
- Managing Partner Breakthrough Ventures
Steve is CRE Tech lead in the MIT Real Estate Innovation Lab and Head of Industry Relations for the MIT Center for Real Estate, responsible for managing relationships between the Center and its global network of industry partners. Steve is a member of the Global Insights Panel for MIT Technology Review, a member of the CRE Tech Leadership Board, and sits on several real estate technology start-up advisory boards. He holds an MS in real estate and Master’s in City Planning from MIT, and a law degree from Suffolk University Law School.
- Real Estate Innovation
- New Models
- MIT Center for Real Estate
- CRE Tech Innovation Lab